Walmart’s New Coupon Policy

extreme couponing canadaWalmart has a new coupon policy that was just instated in most stores across Canada about 2 weeks ago (1 week in BC). This new coupon policy allows overage from coupons to be applied to other basket purchases which is fantastic! If you purchase an item that is priced at $3 but have a $5 coupon then you can use that extra $2 towards other items you are purchasing and get items for free! Great huh?

The only thing is that because the policy is so new, there are numerous Walmart employees that are unaware of it, so couponers may fall on some tough times with cashiers while the new policy is being rolled out. I myself have tried out the new policy at 2 different Walmart locations in BC and only dealt with 1 cashier that didn’t know about the new policy.

Here it is!

Walmart Coupon Policy

The following represents guidelines shared with our stores to facilitate coupon handling:

  • coupon is accepted only if store carries the item
  • must be presented at the time of purchase
  • only Canadian coupons are accepted
  • the item purchased must match the item presented on the coupon. (Identical in size, quantity, brand, style, flavour, colour and/or any other specs used to identify the product on the coupon)
  • Expiration date must be present & be redeemed prior to the expiration

Types of coupons accepted by Walmart Canada:

  • Print-at-home internet coupons:
    • must be legible
    • must have “Manufacturer Coupon” printed on them
    • have have a valid name & Canadian remit address
    • must have a valid expiration date
    • must have a scannable bar code
    • can be buy one, get one free (BOGO) coupons
    • are acceptable in black, white or colour
  • Manufacturer’s coupons:
    • dollar/cents off
    • free items
    • buy one get one free (BOGO)
    • has “Manufacturer Coupon” printed
    • must have valid name
    • must have valid expiration date
    • must have a scannable bar code
  • Competitors coupons qualify if:
    • issued by a Canadian competitor
    • for a specific item for a specified price i.e. $2.99
    • buy one, get one free (BOGO) coupons for items with a specified price
    • they have a valid expiration date
    • and are acceptable in black, white or colour

# of coupons that can be used for each item:

  • only one acceptable coupon may be presented for each purchased item within a transaction
  • store managers reserve the right to limit quantities where multiple coupons are being used for multiple purchases of the same item

When coupon value exceeds the price of the item:

  • the excess amount can be given as cash or can be applied toward the basket purchase , at the customer’s choice

Free merchandise with a coupon (BOGO):

  • no sales tax is applied on the free merchandise


  1. The ideas you contributed here are really priceless. Rrt had been such a fun surprise to see that looking forward to me when I woke up now. They are generally to the point and easy to interpret. Thank you very much for the thoughtful ideas you’ve shared here.

  2. “only one acceptable coupon may be presented for each purchased item within a transaction” What exactly does this mean?

    • Tanya

      Basically, it means you can only use one coupon per item Natashia. So in other words, no coupon stacking

    • you can only use one coupon per item you are buying during one transaction. So if you have 4 coupons for toilet paper at 9.99 you can only use one. That’s what I think.

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  3. Alright I was under the impression that when you have a BOGO and that item is also on sale, the cashier will write the REGULAR price of the item on the coupon (the amount the manufacturer will rebate back to store) but will ring the item in at the sale price, but the coupon in at regular price, so you get the overage that way too. Does this make sense? Does anyone hold their cashiers to this cuz I didn’t want to push mine but walked out of the store and realized I would’ve saved like $20 more! :(

    • Unfortunately you are mistaken. The coupon and the item will both be rang in at the price the item scans, regardless of whether or not the item is on sale. The cashier will also write on the coupon the amount the item scans at, not the regular price. That is the amount the company will be reimbursed from the coupon. You will not get any overage in this situation.

  4. Does Walmart give the Max value of an FPC coupon? I saw a post you wrote about Cheerios being on sale but the Max value of the coupon was $4.99 but wasn’t sure if you meant you got the overage.

    • Tanya

      I don’t think this is common practice among Walmart locations. My local Walmart certainly doesn’t allow this but I’ve heard of one or two out east that do.

  5. i am very curiuos if this coupon policy is still in affect as this was posted back in april2011???? can anyone tell me if it is or not???

    • Tanya

      Hi Adee,

      This coupon policy hasn’t changed since it first came out last year. It’s still the same policy the stores have at customer service as well.

    • i printed the wet $1 copoun and brought it to the petco and would not take the copoun because it had no bar code! same with the $3 copoun no bar code. now trying to print again and wet won’t print. please fix!!

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  7. Walmart Canada does not have an official coupon policy. They loosely follow the American policy, and the guidelines (as above) are in the stores.

    Since those guidelines came out, you’ve probably noticed that P&G has started putting in their coupon terms “no cash or credit in excess of shelf price (selling price) may be given to consumer or applied to transaction”. So does Walmart’s guidelines supercede P&G’s terms for coupon redemption? Nope. Queried Walmart Canada on this and they stated that if this is on a coupon, if the selling price is less than the coupon value, the cashier would adjust the value of the coupon to what the selling price of the product was. Though many cashiers appear not to bother reading coupons other than looking at the expiration date and what the coupon is for. So if a cashier does make the adjustment, don’t whine and bitch about it as Head Office does state this is correct procedure.

  8. I have an MFG. coupon printed but only in French. How would that apply to the policy?

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